Client: Microsoft Education

Role: AI prompt and image generation, identity development, event signage

Event Activation

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Event Activation * 

See Yourself in AI

Challenge

Microsoft needed to make AI creativity feel approachable for first-time prompters while driving engagement at major global events.

Solution

I developed See Yourself in AI, a customizable, fill-in-the-blank prompt experience in Microsoft Designer that allowed attendees to generate personalized AI avatars in seconds.

Designed to remove friction, the activation turned prompting into an intuitive, shareable moment both on-site and across social.

Impact

What began as an education activation became a repeatable global event template across healthcare, security, tech, and media, driving Designer/Copilot adoption and organic social reach beyond the booth.

Try it for yourself!

Digital directory sign showing directions to the auditorium, capital hall, capital suite, and capital lounge, with icons for exit and accessible facilities, inside a modern building.
Airport terminal with directional signs and digital displays, showing family room, prayer room, and cloakroom options, with travelers walking through.
A woman in a blazer smiling and holding a folder in front of her, displaying a phone with an animated character on the screen, at a Microsoft Designer event.

Other Work

Display of various ZYN nicotine pouches in different flavors and packaging, including Citrus, Cool Mint, and Spearmint.
A woman laughing with her eyes closed in a group setting, possibly in a church or community gathering.

TRUST | Campaign

A blank, light beige background with no visible objects or details.
A paper origami boat on the floor near a beige plaque on a beige brick wall. The plaque reads: 'On this spot, Principal Williams instilled in Taylor that the future is what you make of it.'

Microsoft Copilot | Activation

Microsoft Education | Campaign

Microsoft Education | Social

ZYN | Social